In today’s episode of the Elevated Visibility Podcast, we’re going to talk about what you need to know to scale your e-commerce business.

Tune in to this nitty-gritty, quick training, where we’ll cover a lot of different topics that you should be paying attention to increase your conversions and give you that competitive advantage you’ve been looking for.

In this episode:

• Know your metrics
• Listen to the experts that you hire
• Do not make assumptions
• Pretty isn’t always profitable
• Having a fast Page Speed is vital
• Don’t forget about Mobile

Elevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.

Resources & Links

FREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebie

Check out the Elevated Visibility Podcast Episode 8 with Kristin Fisher and Ruthie Sterrett, The Retailer Roundtable – Marketing Solutions For Product-Based Businesses, to get your business ready for Q4 and the holiday craziness.

Know your metrics with Google Analytics 

How to set up Google Search Console

Third-party Analytics Tools

For analytics, ranking tracking, PPC research, keyword research, and more, use:  SEMRush

Fathom – usefathom.com

Oribi – oribi.io

For the most affordable analytics and keyword research tool, use: Ubersuggest

To understand how people are actually interacting on your site, use: CrazyEgg

Connect with Nina

Nina Gibson is a holistic SEO expert and visibility coach, search maven, and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. 

Instagram: @ninagibson.co

Website: ninagibson.co